Business

Why I DON’T Use Media Scheduling Programs

I’m not just an author. I run a business (my publishing house). I run the website, the social media accounts, the everything accounts – banking, emails, most of our URLs, everything. I have a million accounts I keep track of in a dozen places.

It can be disruptive to my desire to write and be creative. Many people turn to scheduling bots, for good reason. But I believe in being 100% authentically, presently, me.

For some people, the bots don’t degrade that. When I tried using them, I felt like I was doing something because I was supposed to, not because it felt right or I cared about it. I hated it.

So, I stopped. When you read a post from me or see a tweet or anything…you’re getting how I feel right now, where I’m at right now. You’re getting me, at that moment, authentic.

(that’s also why you’re getting two posts in one night…this felt off topic in my last post)

It’s work to do everything live, but I also don’t churn out content just to hit numbers. I’m in this for the long haul. I’m only going to put out what I think matters. I’m balancing what I have to do to be heard and what I have to do to stay creative and passionate.

Anytime you see a post from me, know that you’re getting me: unfiltered, unscheduled. I’m not a robot, and I can’t function like one. I’m simply me.